In 2014 we produced the highly publicised national Ben & Jerry’s Fight For The Reef Tour. We built a custom made ice cream sampling van from scratch including a total internal kitchen fit out. PromoWheels also help source the site locations, temporary food van permits & staffing. We touched down across the entire east coast of Australia all the way to Perth. The campaign as whole covered 5300kms handed out 45,870 free scope samples, engaged in over 50,000 conversations, took 2772 photos thru our www.socialseen.com.au service & collected over 20,000 signatures for the WFF Save The Reef campaign.